What we set out to do:

  • Launch a 4 day festival, showcasing the most current and creative thinking in virtual reality (VR), augmented reality (AR) and 360° immersion
  • Frame VR / AR / 360º technology through an arts, culture and social justice lens

  • Catalyze a conversation between Seattle's arts, cultural, civic and tech communities about this transformational moment in cinema and technology

  • Bring national and international immersive artists, creative technologists and thought leaders to Seattle

  • Create an intensive, hands-on learning experience for Seattle's leading artists

  • Offer a range of immersive experiences, from communal viewing in the dome to sit-down and walk-around headsets in the galleries

  • Light a fire in Seattle about the artistic, cultural and business potential of immersive media

(Images Courtesy of Marty Oppenheimer)